U.S. Polo Assn. sponsors Dubai polo tournament

By

Kate Dingwall

Published
Mar 4, 2017

The U.S. Polo Assn. brand has announced that it is the official clothing sponsor of the Julius Baer Gold Cup Dubai Open International Polo Tournament currently taking place in Dubai. 

"With 52 stores in the region, we knew we had a great chance to connect the history of our sport and its official brand, here where polo and horses are so well loved,” said David Cummings, CEO, and President of USPA Global Licensing Inc., U.S. Polo Assn.’s managing entity. The label is official brand of the United  States Polo Association, the non-profit governing body for the sport of polo in the United States since 1890.

The sponsorship will find U.S. Polo Assn outfitting the teams, as well as all event staff and officials. All products will feature the U.S. Polo Assn’.s signature double horsemen polo player logo. In addition, fans will be able to purchase event-exclusive products via merchandise tents at the event. 

U.S. Polo Assn. will also promote the event that started on February 18th and runs until March 10th via in-store sweepstakes at its Dubai and Abu Dhabi stores.