Abercrombie & Fitch’s Hollister brand has announced a partnership with musicians Khalid and Noah Cyrus for the upcoming fall season, joining the brand’s Carpe Now campaign which will run throughout the year.
American Eagle's lingerie brand Aerie has released new imagery for its Aerie Real campaign, this time featuring models with a wide range of disabilities in an effort to connect with a diverse consumer base.
The NYC-based brand has announced a collaborative window display to be unveiled in seven global stores to celebrate the launch of the first retro graffiti-inspired collection in a series of limited-edition capsules.
Marks & Spencer has quickly reacted to the ‘Gareth Southgate Effect', which has sent the country into waistcoat-wearing frenzy, with a social media and ad campaign in support of the England football team.
A product placement deal signed between Missguided and hugely popular British TV show Love Island is helping the young fashion brand increase its brand awareness among millennials, new data has showed.
Dove is championing the growing no-photoshop beauty movement.The skincare giant is launching a ‘No Digital Distortion Mark' that will signal the absence of any alterations to its images from this July.