The campaign, ‘CaRe 20 – Caring for Retail during Covid-19’, will provide financial, emotional, physical and vocational support to shop workers facing financial distress as a result of the coronavirus shutdown.
Market research firm Kantar has carried out a survey of the expectations of 25,000 interviewees in 30 countries, to help consumer goods companies adjust their communication strategies in a coronavirus-hit world.
The U.S. House of Representatives on Friday approved a $2.2 trillion aid package - the largest in American history - to help people and businesses cope with the economic downturn inflicted by the coronavirus pandemic.
Designer Valentino Garavani and his business partner Giancarlo Giammetti are donating €1 million to support the fight against the coronavirus, the latest Italian designers to join the struggle against the pandemic.
The very public apology made by Frasers CEO Mike Ashley on Friday underlines the importance of good PR during the coronavirus crisis and an analyst has said that "exemplary ethics will pay off" once the outbreak is over.
The company is working to support its staff, contribute to pandemic relief efforts, and boost its financial flexibility by drawing down from its revolving credit facility, suspending its quarterly cash dividend and more.
The e-tailer is donating 10,000 FDA-approved masks to two hospitals located in Los Angeles that need protective equipment, and has an additional stock of 20,000 masks ready to be distributed to other hospitals in need.